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(edit with the Customer Reassurance module)
Wella Koleston Perfect Me+ Rich Naturals 9/97 is a long-lasting professional cream hair color that delivers a natural, soft pearl-cool blonde shade. The innovative ME+ and Pure Balance technologies help protect the hair structure, reduce the formation of free radicals, and ensure a clean, even color result.
The creamy formula spreads easily and evenly, providing precise coverage while minimizing damage. It offers up to 100% grey coverage and long-lasting luminosity, leaving the hair smooth, shiny, and healthy-looking.
Key features:
natural and elegant 9/97 blonde shade;
ME+ and Pure Balance technologies for improved protection;
up to 100% grey coverage;
clean, even tone with no unwanted warmth;
smooth, shiny, healthy appearance;
long-lasting color performance.
The product is sold without developer.For professional use only.
How to use:Mix the color with developer in a 1:1 ratio. Apply to dry hair according to the desired technique. Leave on for the recommended time, then rinse thoroughly with warm water.